Furniture giant Ikea today opened a 'breakfast in bed cafe' after a study revealed half of Brits have never had the pleasure. Diners took the unusual step of snuggling in between sheets rather than sitting down at a table, where they waited to be served by waiters.
The cafe, which can seat 16 people at a time, today offered customers the chance to choose if they wanted to eat in a single or double bed. Also on the menu, which serves food and drink from 7am until 3pm, is a choice of the firm's pillows which are handed out by sleep specialists. SEE OUR COPY FOR DETAILS.
Pictured: The cafe in action with diners enjoying their breakfast in bed.